Amazon designs aggressively priced consumer electronics built tightly around the Alexa voice assistant and Prime ecosystems. Their hardware serves as frictionless entry points into media consumption and home automation.
18 models · $40–$125
9 models · $100–$220
3 models · $180–$220
3 models · $110–$160
3 models · $25–$25
2 models · $550–$630
1 model · $30–$30

Amazon
Amazon Echo Studio Smart Speaker With Alexa, Glacier White
$189.99

Amazon
Amazon Echo Dot Max Speaker
$99.99

Amazon
Amazon Kindle Paperwhite 16GB in Black (12th Generation)
$159.99

Amazon
Amazon Fire TV Stick 4K Plus Streaming Device-B0F7Z4QZTT
$24.99

Amazon
Amazon Kindle Scribe with Front Light 11-Inch, 32GB, Graphite-B0DVQQGMCZ
$499.99

Amazon
Amazon Echo Spot Smart Alarm Clock in Ocean Blue (2024)
$49.99

Amazon
Amazon Echo Dot Max Alexa Speaker with Room-Filling Sound and Built-in Smart Home Hub
$99.99

Amazon
Amazon Echo Spot Smart Alarm Clock in Black (2024)
$49.99

Amazon
Amazon Echo Spot Smart Alarm Clock in Glacier White (2024)
$50

Amazon
Amazon Premium Adjustable Stand for Echo Show 15
$124.99

Amazon
Amazon Echo Show 8 Vibrant HD 8.7-Inch Smart Display With Spatial Audio In Graphite - B0DC8ZMR1P
$179.99

Amazon
Amazon Echo Show 11 Vibrant Full-HD 11-Inch Smart Display With Spatial Audio, Glacier White
$219.99

Amazon
Amazon 11 64
$549.99

Amazon
Amazon eero 27W USB-C Power Adapter for eero-B0B64NJJFL
$29.99

Amazon
Amazon Echo Studio Smart Speaker With Alexa, Graphite
$219.99

Amazon
Amazon Echo Dot Max Smart Speaker with Built-in Smart Home Hub
$99.99

Amazon
Amazon Kindle 16GB in Black (11th Generation)
$109.99

Amazon
Amazon 11 32
$629.99

Amazon
Amazon Adjustable Stand for Amazon Echo Show 8 and 11 2025, Graphite
$39.99

Amazon
Amazon Adjustable Stand for Amazon Echo Show 8 and 11 2025 in Glacier White
$39.99

Amazon
Amazon Premium Adjustable Stand for Echo Show 21
$124.99

Amazon
Amazon Echo Show Smart Display 3rd Blue
$89.99

Amazon
Amazon Echo Show Smart Display 3rd
$64.99

Amazon
Amazon Echo (4th Gen) Smart Speaker
$99.99
Choose your ecosystem first — Alexa (Amazon Echo), Siri (Apple HomePod), or Google Assistant. Smart speakers work best when all your smart home devices use the same ecosystem. Sound quality varies significantly — HomePod leads for music, Echo for smart home control.
Read full guideAmazon makes smart speakers, speakers, monitors, e-readers, media players, android tablets, charging stations, smart home hubs, and 1 more categories. We track 41 Amazon products.
Amazon products range from $17.99 to $629.99, with an average price of $149. Amazon is positioned as a mid-range brand, Priced near the category average.
Amazon is a mid-range brand in its primary category (Smart Speakers), Priced near the category average.
The Amazon Fire TV Stick 4K Plus Streaming Device-B0F7Z4QZTT starts at $24.99 and is available at 0 retailers.
Choose your ecosystem first — Alexa (Amazon Echo), Siri (Apple HomePod), or Google Assistant. Smart speakers work best when all your smart home devices use the same ecosystem. Sound quality varies significantly — HomePod leads for music, Echo for smart home control.
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